It seems like the problem with the Apple watch is going to be that it is also available to other “commoners” does exclusive also mean it should be available to everyone?
According to Gizmodo it seems that this is the exact problem, no matter how flash, desirable or expensive the product is, the fact that everyone wants it, means that it just for the commoner and it is no longer exclusive or special regardless of the fact that its $15,000
According to Luke HopeWell at Gizmodo
“Look at every single luxury jeweller and watch vendor on the High Street and you notice they all have one thing in common: they’re exclusive. They have security guards in velvet jackets and they’re quiet and peaceful. The only other person you’re likely to bump into in there is a an oil baron or the distant relative of royalty spending their money on shiny things. In an Apple Store you’re likely to bump into a dude in flip flops buying a new iPhone cable or a granddad who can’t set up his MacBook.
Like I said: I’m no one-percenter, but if I was about to drop a new car’s worth of cash on a single gadget, I wouldn’t want to be gawked at while I did it. The Watch Edition itself is awesome, it just needs more velvet rope in the buying process”
It seems the problem of the sheeple is that there are now too many sheep willing to remortgage their house for a piece of tech that will be worthless in 24 months.
